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pdf Expanding TRIZ Methods into the Strategy Creation Space

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Expanding TRIZ Methods into the Strategy Creation Space

Phil Samuel1*, Michael Ohler2, and Derek Bennington3

1Chief Innovation Officer, Lean Methods Group, 1225 17th St, Suite 3125, Denver, CO 80202 USA
2Innovation Practice Leader, Lean Methods Group, Buchsbaumweg 6, 22880 Wedel, Germany
3Managing Director, The TRIZ Journal, 1225 17th St, Suite 3125,Denver, CO 80202 USA

* Corresponding author

TRIZ practitioners can rightly claim they master a robust and comprehPhil Samuels BMGI 2ensive set of approaches for tackling a broad range of business challenges. Organizations need to identify the right things to do (strategy creation) and then plan (strategic planning) and do (strategy execution) these things the right way. Known for their predictable results, TRIZ experts are engaged for doing things the right way. The obvious questions are: which support can they provide when it comes to finding the right things to do within an organization? And what contribution can TRIZ make in the domains of strategy creation and strategic planning?