TRIZ Features
Photo of Karthikeyan Iyer
December 2011
 
Karthikeyan Iyer
 
Today’s enterprises are increasingly dependent on innovation, not just to fuel growth but also to differentiate and survive in highly competitive environments. Enterprises feel the need for a structured process to manage the inherent complexity of innovation. Traditional approaches such as idea management funnels and stage-gate approaches are proving difficult to sustain and scale.

Studies have estimated that only one out of 3000 raw ideas (unwritten) or 300 submitted ideas makes it to eventual success. At each stage gate, decision makers select the ideas to be taken forward and identify the ones to be kept on hold or discarded. By applying TRIZ, we can take inspiration from living systems – cells, organisms, ecosystems, organizations, societies etc. to manage our complex systems better.